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Home Page > Business > Bluetooth Marketing , The Future Of Marketing is Here

Bluetooth Marketing , The Future Of Marketing is Here

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Posted: Nov 01, 2010 |

Bluetooth is the new medium that is used today by business owners to market their products and services. By sending small images, videos, vouchers or even their business cards to cell-phones via Bluetooth, business owners have managed to attract more customers and to boost their sales. Nowadays, banners just don’t give the required effect like they used to. Today, Bluetooth is the way to go.
Bluetooth marketing is also known as Proximity marketing because it sends advertisements to the devices in the business proximity. Obviously, the major advantage of having the promotions delivered to customers nearby is that the recipients will have the chance to check out the products or go through the store to find out more about what is being offered..
By using the traditional methods of advertising like banners and SMS, businesses were either limited by the space of the banner or the text length that can be used to show or send the promotions. Using Bluetooth marketing, however, there are no restrictions about the size or how many advertisements are sent. Moreover, with the old marketing methods, it was impossible to send attractive media content to customers. Now, using Bluetooth marketing, a business can send:

1. Banners
2. Text
3. Animations
4. Video promotions
5. Recorded voice advertisements
6. Vouchers
7. Business cards
8. It can even send documents and software applications
What is really great about Bluetooth marketing is the fact that it can send almost anything a phone can recognize and display to its owner. So, there’s a load of options to choose from. Whether the choice is to send that video clip that has the business latest product with the phone number included or to send a special discount for the person receiving the ad, with Bluetooth marketing, it can be done with the ease of clicking a button.
To summarize the advantages of Bluetooth marketing:-
1. Bluetooth marketing is flexible and easy to setup.
2. Bluetooth messages are FREE, so, there’s no running cost for this marketing method.
3. Runs on auto-pilot: after the campaign is configured, the advertisements will be sent automatically. No need for any additional configurations or interventions.

Where can Bluetooth marketing be used?
The answer to this question is simple. It can be used anywhere…
Bluetooth marketing can be either installed in a fixed location like a shop in a mall, a gallery or a coffee shop. A crowded location would be ideal for this promotion method.
It can also be installed in a mobile location like a car or a van. If the business is mobile like taxis or even towing vans, you can install the system to send promotions to the people nearby.

It’s important to remember that the major advantage of Bluetooth marketing is that it sends advertisements to the people nearby which means it’ll have a great chance of converting these recipients into customers.

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kevinlee -
About the Author:

MVC, a specialized company with many UK Bluetooth marketing solutions. You can check their product “BlueMagnet” for an easy to setup UK Bluetooth Advertising software.

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Source: http://www.articlesbase.com/business-articles/bluetooth-marketing-the-future-of-marketing-is-here-3586409.html

Article Tags:
uk bluetooth marketing, uk bluetooth advertising

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Download: thomas.hoornstra.org –Everything is explained in here– This is a tuturial how to hack the most mobile phones with Bluetooth with your Sony Ericsson or Nokia phone. You need a program called “Super Bluetooth Hack” (it’s also called “BT Info”). You can download it on many places, such as: thomas.hoornstra.org or www.hack.au.tt or www.hack.pt.tp or rapidshare.com (there are the newest versions! It’s version 1.08) or try Google (search for “BT Info” or “Super Bluetooth Hack”. With the program you can do things on the other phone such as: – read SMS messages – read contacts – change profile – play ringtone (even if phone is on silent) – play songs – restart the phone – turn off the phone – restore factory settings – change ringing volume – call from the other phone (it includes all call functions like hold etc.) Notes: 1.) When connecting devices use the code 0000 2.) At start of programm on smartphones do not forget to turn on bluetooth before start of the application 3.) You have to download the file with Firefox, because Internet Explorer makes it a .zip file. If you don’t want to download Firefox, you have to change the extension of the file from “.zip” to “.jar”. If you downloaded the file as a “.zip” file, here is explained how to change it to a “.jar” file: With Windows: 1. Go to Start – Computer 2. In the menubar, go to: Tools – Folder Options… (With Windows Vista, you have to push the “Alt” key before you can see the “Tools” menu) 3. Go to “View”, and …

Best answer:

Answer by Brett M
First of all, if your computer does not have bluetooth compatibility, then you will not be able to send it. Most laptops have this ability.

To be honest, I’m not 100% sure how to send it using Windows but I do have a Mac. Could you be more specific in what type of PC you have? Is it a laptop or a desktop? What model of laptop/desktop is it?

Give your answer to this question below!

• Compliant with Bluetooth V2.0/V1.2, up to 3 times faster than the old bluetooth V1.2 adapters.
• Convert non-bluetooth enabled PCs to bluetooth enabled within seconds.
• Great help for wireless connection with other bluetooth devices like mobile phones, PDAs and PCs for data transfer, networking, dial-up/fax functions.
• Support WIn98/ME/2000/XP/Vista.
• Working distance up to 20 meters with no obstructions.

This mini USB Bluetooth Adapter enables short-range wireless data connectivity between computers and Bluetooth enabled devices. Personal digital assistants, cellular phones, and other devices can connect wirelessly with your computer. It is an open specification for wireless data transmission that operates on the globally available 2.4GHz radio frequency. Bluetooth devices can communicate with each other within a 20M range. Transfer up to three times faster than previous Bluetooth versions! Supp

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